- Among the services we can provide are strategy, business case, marketing plan, consumer and trade marketing, new products, research and analytics, advertising and promotional agency search and campaign oversight, Best Practices, one-on-one and formal group training....[click to view page]
- Selected by some of the most demanding Hispanic marketers in the world our practical experience is second to none and includes leading private and publicly held U.S and Latin American based multinationals... [click to view page]
- Considered a pioneer and innovator in the field, practice leader Ira Ginsberg brings more than 15 years of client-side experience to the table including at America's largest Hispanic-owned food company for more than twelve ... [click to view page]
- Whether you are an established Hispanic marketer or considering your company's first initiative, putting us on your Hispanic team is one of the best investments you can... [click to view page]
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We offer a comprehensive range of consulting and management services to develop, improve the performance of and properly implement efforts targeting Hispanic-American consumers.
Among the services we are experienced providers of:
- Pinpoint and optimize new and existing initiatives
- Hispanic Strategy and Business Case development
- Hispanic Marketing Plan
- Consumer & Trade marketing and marketing communications
- Product Portfolio optimization and Innovation
- Channel development and Business System integration
- Advertising and promotion agency review and search
- Oversight of broadcast, print and electronic campaigns
- Syndicated and custom research analytics and interpretation
- Co-promotions, assistance with joint-ventures and M&A support
- Best Practices, one-on-one coaching and formal team training
Regardless of the scope of the assignment, we bring a fresh perspective and unusually strong experience to the table, based on more than fifteen years of client-side assignments at some of the most demanding Hispanic marketers in the world.
Tell us what's on your mind and we can suggest an approach that's right for you and your business. Contact us at (212)595-4666 or by email.
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